Economic Opportunity

The vast commercial property surrounding the White Flint Metro station has been underutilized for decades. Already Maryland’s premier retail sales market, White Flint will be redeveloped to effectively compete against the shopping districts of Northern Virginia, and the District of Columbia – helping to keep those shopping dollars here at home instead of seeing the estimated two billion dollars of retail sales lost to Virginia and the District.

Success required a plan that had economic incentives to warrant new development throughout the sector plan area, so that local owners could commit to providing the additional tax revenue to finance $601 million in targeted infrastructure. It is this investment in our future that will increase and enhance mobility throughout the area, and enable us to transform Rockville Pike into a world class 21st century boulevard that inspires community pride.

This is not the first time Montgomery County has attempted to solve the problems on Rockville Pike. The county last addressed the White Flint Sector Plan in 1992.  Unfortunately, it was a missed opportunity where densities were not aggressive enough along Rockville Pike to spur the type of development that the community envisions for White Flint.

Let’s not make that mistake again.  Thank you for joining us in helping to make White Flint a welcoming hometown with a new sense of community.